Messaging
Parents hear from you before they have to ask
Email and text the right families in seconds, and let reminders go out on their own. Families can use BackPR in English or Spanish.
Hi {parent_first_name}, Thursday is pool day for {child_first_name}'s group. Please send a swimsuit, towel and sunscreen. Pickup is at the usual time.
Automatic reminders
Session reminder
1 day before
Payment due
3 days before
Missing health form
Every Monday
Waitlist spot offered
Right away
What you can do
Messaging in BackPR
Email and text to any group
Message everyone, one program, one session, one bus route or a single family. Choose email, text or both.
Automatic reminders
Session reminders, payment reminders and missing-form reminders go out on a schedule you set.
Templates
Save the messages you send every season, with family and child names filled in for you.
Scheduled sends
Write the message tonight and send it Monday at 7 a.m.
Spanish for families
Families who prefer Spanish can use the registration and parent screens in Spanish.
Message history
Every email and text sent to a family is logged on their account, so anyone on your team can see what was said.
Email campaigns
Announce next season, early-bird pricing or open spots with designed emails, and see who opened them.
Unsubscribes handled
Marketing opt-outs are respected automatically, while important program notices still reach the family.
Also included
And the details that matter
- Confirmation emails with receipts
- Waitlist offer notifications
- Schedule change alerts
- Closure and weather alerts by text
- Attachments and links
- Replies go to your own email address
- Mailchimp and Constant Contact sync
FAQ
Questions, answered
Can we text parents?
Yes. Text any group of families, or let reminders go out by text automatically.
Do parents get reminders before a session starts?
Yes. Turn on reminders for a program and BackPR sends them before each session.
Is BackPR available in Spanish?
Yes. Families can use the registration and parent screens in Spanish.
Can we keep using Mailchimp?
Yes. Family contacts can sync to Mailchimp or Constant Contact.
Open registration
with BackPR
Free for nonprofits. No long-term contract. We set you up and import your data at no cost.