Youth and community nonprofits / California / Redding

Youth development programs

Pennies on Purpose

A tax-exempt nonprofit in Redding, California, classified by the IRS as youth development programs. For the year ending Dec 2023 it reported $60,950 in revenue and $82,176 in expenses.

Data as of November 8, 2026Markdown copy JSON data

What it says it does

“Financial literacy education”From the organization's Form 990-EZ for the year ending Dec 2023, as written (including spelling); all-capital text shown in normal capitalization.

IRS facts

Type: Youth development programs (IRS activity code O50)

Mailing city (IRS): Redding, California 96002

EIN: 81-3500163

Tax status: 501(c)(3), eligible to receive tax-deductible donations; IRS-recognized as tax-exempt since 2016, per IRS records posted October 13, 2026.

Revenue on its latest IRS filing: $60,950 (year ending Dec 2023)

Check its status on IRS Tax Exempt Organization Search · Filings on ProPublica Nonprofit Explorer

Pennies on Purpose finances

From the annual returns the group files with the IRS (Form 990, or the shorter Form 990-EZ for smaller groups), 2 filed years. Net assets are what it owns minus what it owes; management and general is office, admin and insurance cost. A dash means not reported (the short form does not ask for employees or volunteers). Each figure links to that year's return. A year is left out when no return is in the IRS e-file data; that does not mean the group was inactive.

Year ending	Dec 2021	Dec 2023
Total revenue	$95,773	$60,950
Total expenses	$96,732	$82,176
Total assets	$46,909	$6,467
Liabilities	$34,572	$13,765
Net assets	$12,337	-$7,298
IRS form	Form 990-EZ	Form 990-EZ

Where the money goes, year ending Dec 2023

Programs $65,288 (79% of $82,176)

Small groups file the shorter Form 990-EZ, which reports program spending but not the management and fundraising split.

Where the money comes from, year ending Dec 2023

Gifts and grants $30,712 (50%)
Program fees $6,000 (10%)
Investment income $2 (0%)
Other $24,236 (40%)

Revenue trend: Shrinking. Revenue went from $95,773 (year ending Dec 2021) to $60,950 (Dec 2023), about -20% a year.

Growth label: we compare total revenue on the oldest and the newest return shown above. Growing means revenue rose by more than 10% a year on average, Shrinking means it fell by more than 10% a year, and Steady means a change between -10% and +10% a year. The rate is the compounded yearly average between the two returns, so it hides ups and downs in between (see the table). We only label groups with returns at least a year apart and at least $5,000 of revenue on the oldest one. This is our own calculation, not an IRS rating or a judgment of quality.

Source: IRS Form 990 Series Downloads (the returns open on ProPublica Nonprofit Explorer, which republishes the IRS files). Figures are as the organization filed them. California nonprofit.

How it compares

3 of 16 youth development nonprofits in Redding when sorted from largest to smallest revenue. This shows size only, not quality. Groups with no reported revenue are listed last.

Size: revenue of $60,950 is higher than roughly 20 to 30% of the 1,664 youth development nonprofits in California that report revenue to the IRS (the city count above also includes groups with none). The median is $169,823.

Our analysis of the IRS Business Master File (posted October 13, 2026), using each group's latest reported revenue. Groups are sorted by revenue and split into ten equal bands, using all California groups of this type (Youth development, which covers several IRS activity codes). Size only, not a rating.

Around Redding and its county

Shasta County, California: the Census Bureau estimates about 38,456 children under 18 (July 1, 2024). This directory lists 79 youth and community nonprofits with a mailing ZIP code in the county, about 2.1 per 1,000 children. The count includes PTAs, arts and day care groups, so it is not a measure of places for kids.

This group's ZIP code is matched to the county that holds most of its area, so counts are approximate. County figures come from the Census Bureau's Vintage 2024 population estimates.

What is Pennies on Purpose's EIN?

Pennies on Purpose's EIN (Employer Identification Number) is 81-3500163. It is the nine-digit number the IRS uses to identify the organization. Source: IRS Exempt Organizations Business Master File posted October 13, 2026.

Is Pennies on Purpose a nonprofit?

Yes. The IRS lists Pennies on Purpose in Redding, California as tax-exempt under section 501(c)(3), recognized since 2016. This is from the IRS Business Master File posted October 13, 2026. Status can change, so check its current status on the IRS Tax Exempt Organization Search before you donate.

Are donations to Pennies on Purpose tax-deductible?

Yes, the IRS lists gifts to Pennies on Purpose as tax-deductible (IRS Business Master File posted October 13, 2026). How much you can deduct depends on your own taxes, and this is not tax advice. Check its current status on the IRS Tax Exempt Organization Search before you donate.

What does Pennies on Purpose do?

In its own words on its Form 990 for the year ending Dec 2023: "Financial literacy education" The IRS classifies it as: Youth development programs.

How much money does Pennies on Purpose take in?

For the year ending Dec 2023, Pennies on Purpose reported total revenue of $60,950 and total expenses of $82,176 on its Form 990-EZ (IRS Form 990 e-file data).

Do you run this organization?

Tax-exempt since 2019 · EIN 82-1752216

Youth development programs

Dna Fitness

Redding, CA 96001

Tax-exempt since 2009 · EIN 26-3474449

All youth and community nonprofits in Redding

Source: IRS Exempt Organizations Business Master File, posted October 13, 2026. We list 501(c)(3) organizations whose IRS activity code is youth development, amateur sports, camps and recreation, parent-teacher groups, children's services, child day care or arts education. We show the city and ZIP code only, never a street address or contact person. A listing is not an endorsement.

Data as of November 8, 2026. Sources: IRS Business Master File (posted October 13, 2026), IRS Form 990 series e-file data, U.S. Census Bureau population estimates (July 1, 2024), state child care licensing records in the BackPR finder. Growth labels, ranks and percentiles are BackPR's own calculations.

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