Service details

What this service does

Delivery · Website & Microsites is BackPR’s fully managed web stack for schools. We design, build, and maintain your main site plus admissions, event, and campaign microsites with no-code tools your staff can safely edit.

Why this service matters

Families judge credibility by your site speed, accuracy, and clarity. Slow pages, broken forms, or outdated tuition info cost inquiries and trust. Internal teams often wait weeks for basic updates, leaving misinformation live during critical enrolment windows.

How it works

• Discover: Map your programmes, audiences, compliance needs, and brand guidelines.
• Build: Ship a core site and templated microsites with performance, accessibility, and safeguarding baked in.
• Approve: Route copy, media, and releases through BackPR HQ with version control and on-brand guardrails.
• Launch: Performance-test, secure, and publish; connect analytics and forms to your CRM and payments.
• Maintain: Run updates, localisation, and refresh cycles; monitor uptime, Core Web Vitals, and errors.

Why schools choose BackPR for Delivery · Website & Microsites

• Education-specific UX patterns for admissions, academics, safeguarding, and community updates.
• Dedicated pod of designers, engineers, and QA analysts; no reliance on generic freelancers.
• Accessibility and performance monitored continuously with automated alerts plus human checks.
• AI-assisted localisation and translation without losing compliance or tone.
• SLAs on publishing and uptime with credits if BackPR misses.

Impact by stakeholder

• For school leaders: Conversion-ready sites, predictable release cadence, and reporting you can show the board.
• For families: Accurate, fast, accessible pages with clear calls to action for visits, applications, and payments.
• For students: Reliable schedules, resources, and activity updates without broken links or conflicting pages.

What happens if you skip this service

• Site updates bottleneck behind scarce developers or agencies, leaving outdated info live.
• Poor performance and accessibility hurt search rankings and family trust.
• Campaigns launch on ad-hoc microsites that break brand and data governance.
• Forms and analytics remain disconnected, hiding true funnel performance.

Decision-ready Q&A

Can BackPR migrate our existing site?
Yes. We migrate content, redirects, forms, and analytics with minimal downtime.

Do you support multi-language experiences?
Absolutely. We build localisation into templates, approvals, and QA for each language.

Can our staff still edit pages?
Yes. Role-based permissions and templated blocks keep edits safe while BackPR handles complex changes.

How do you ensure performance?
Automated monitoring for Core Web Vitals plus manual QA each release; remediation is included.

How quickly can we launch?
First sites typically launch within 21–30 days, with microsites following a repeatable sprint cadence.