# Messaging: Parents hear from you before they have to ask

Source: https://backpr.com/features/communication. Last updated: 2026-10-11.

URL: https://backpr.com/features/communication

Email and text the right families in seconds, and let reminders go out on their own. Families can use BackPR in English or Spanish.

- **Email and text to any group:** Message everyone, one program, one session, one bus route or a single family. Choose email, text or both.
- **Automatic reminders:** Session reminders, payment reminders and missing-form reminders go out on a schedule you set.
- **Templates:** Save the messages you send every season, with family and child names filled in for you.
- **Scheduled sends:** Write the message tonight and send it Monday at 7 a.m.
- **Spanish for families:** Families who prefer Spanish can use the registration and parent screens in Spanish.
- **Message history:** Every email and text sent to a family is logged on their account, so anyone on your team can see what was said.
- **Email campaigns:** Announce next season, early-bird pricing or open spots with designed emails, and see who opened them.
- **Unsubscribes handled:** Marketing opt-outs are respected automatically, while important program notices still reach the family.

Also included:
- Confirmation emails with receipts
- Waitlist offer notifications
- Schedule change alerts
- Closure and weather alerts by text
- Attachments and links
- Replies go to your own email address
- Mailchimp and Constant Contact sync

**Can we text parents?**
Yes. Text any group of families, or let reminders go out by text automatically.

**Do parents get reminders before a session starts?**
Yes. Turn on reminders for a program and BackPR sends them before each session.

**Is BackPR available in Spanish?**
Yes. Families can use the registration and parent screens in Spanish.

**Can we keep using Mailchimp?**
Yes. Family contacts can sync to Mailchimp or Constant Contact.